Assistant Email Marketing Manager

Adecco is assisting Ann Taylor with their need to hire a consultant as an Assistant Email Marketing Manager. The consultant in this role will manage the implementation of high-level marketing programs as well as support the execution of email projects. This assignment is long term and open ended. 
 

Primary Responsibilities/Accountabilities:

•             Responsible for the triggered email process including briefing, creative review, QA, segmentation & deployment.

•             Assist in the execution of key email programs including triggered campaigns, advanced targeting/segmentation, and leveraging dynamic content in brand marketing emails.

•             Identify new email projects to drive incremental sales i.e. Cross Channel, Post Purchase Remarketing, Abandoned Cart, etc.

•             Maintain the triggered email calendar and develop email testing plans in order to optimize the program.

•             Work closely with CRM team to plan and implement new programs, control groups, and deliver ad hoc reporting.

•             Collaborate with the Credit Card team to maintain and grow the triggered Credit Card program.

•             Prepare and maintain monthly and quarterly email hindsight reports.

 

Position Requirements:

•             Bachelor’s degree in Marketing/Business preferred.

•             2-3 years of email marketing experience.

•             Highly detail-oriented, efficient and proactive.

•             Ability to interpret email data and present hindsight analysis.

•             Demonstrated ability to multi-task in a fast-paced environment.

•             Strong analytical skills and clear understanding of financial measurements.

•             Ability to turn analysis into action, execute to timelines and provide timely solutions.

•             Team player with demonstrated ability to work effectively on cross-functional teams.

•             Outstanding written and verbal communication skills.

•             Hands on experience using CheetahMail or other ESP preferred.

•             Experience developing and mapping out email segmentation and strategy.

•             Strong Excel skills & high proficiency with Microsoft Office Suite.

If you meet the requirements for this Assistant Email Marketing Manager then click apply now or feel free to search through the other openings in your area. 



 

  • Apply with Adecco

Reference number US_EN_99_173860_389899