Digital Marketing Specialist

Adecco is partnering with a global education content company located in NYC to hire a digital marketing specialist.

The role will be office-based and will involve developing and executing digital marketing campaigns, reporting to the Marketing Manager and General Manager

Responsibilities and Duties

Develop, launch and continuously monitor and optimize online marketing campaigns through Google Adwords, Facebook, LinkedIn etc. to help drive new leads and sales
Develop copy and content for online campaigns
Measure performance of digital marketing efforts using web analytics tools
Track and analyze website traffic flow and provide regular internal reports
Work with Marketing Manager to create synergies around broader marketing campaigns including e-mail, direct mail, social media etc.
Work with global marketing teams to develop and implement best practices

Qualifications and Skills

3-4 years’ experience in digital marketing
Strong technical skills in running and optimizing digital marketing campaigns on a variety of platforms including Google, Bing, Facebook, LinkedIn etc.
Well organized with excellent analytical and reporting skills. Strong attention to detail
Up to date with new trends, tactics and strategies in digital marketing
Spanish language skills a plus
Bachelor’s Degree or Higher preferred.

  • Apply with Adecco

Reference number US_EN_2_027647_139395