Marketing Campaign Specialist

Adecco is assisting a leader in the safety industry in their search to fill a direct hire Marketing Campaign Specialist in Robinson Township, PA. If you meet the qualifications below, please Apply Now!

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Serves as a company expert in B2B email marketing strategies and be a power user of the marketing automation platform.
  • Gain a deep understanding of customers to create targeted marketing communications including email, social media, and landing pages.
  • Write, build, execute, test, and measure creative marketing campaigns using HubSpot and Salesforce.
  • Be responsible for data cleanliness and accuracy across marketing automation and CRM systems.
  • Analyze and report on campaign performance; communicate results and provide/implement improvement recommendations.
  • Be knowledgeable and stay up to date with latest global privacy and email marketing regulations including CASL/CAN-SPAM, GDPR, and e-Privacy.
  • Coordinate and integrate efforts with global marketing teams.
  • Perform other marketing duties as assigned.

QUALIFICATIONS REQUIRED:

  • Bachelor’s degree in Business, Marketing, Communications, or related field
  • Minimum 3-6 years’ experience in digital marketing automation in B2B environment
  • Excellent writing and communications skills
  • Proficient with enterprise-level marketing automation systems
  • Knowledge of CAN-SPAM/CASL compliance requirements
  • Versed in data manipulation in Excel
  • Self-starter with skill in strategic thinking, data analysis, and hands-on execution
  • Ability to be a team player, meet deadlines, prioritize, and perform a wide variety of tasks over the course of the workday
  • Excellent time management, organization, and prioritization skills

QUALIFICATIONS PREFERRED:

  • Experience with HubSpot Marketing Automation (and Certification) is strongly preferred
  • Experience with Salesforce CRM is strongly preferred
  • Proficiency with HTML and CSS preferred
  • Social Media Marketing experience is a plus

Click on Apply Now to be considered for this direct hire Marketing Campaign Specialist in Robinson Township, PA or any related opportunities with Adecco. You can also email erin.cavanaugh@adeccona.com directly for immediate consideration.

  • Apply with Adecco

Reference number US_EN_99_020948_350354