Marketing Coordinator

New
  • Location
    Fort Lauderdale, Florida
  • Job type
    Direct Hire
  • Category
    Creative & Marketing - Brand / Product Management

JOB DESCRIPTION
This position is responsible for assisting management in promoting the organization, its services and products to aviation & marine marketplace. Markets products by developing and implementing marketing and advertising campaigns, maintaining promotional materials inventory and planning trade shows.

RESPONSIBILITIES

Plan, develop and implement comprehensive company branding strategies and public relations strategies, and tactical plans
Researching, writing and distributing regular announcements to targeted markets
Keeps promotional materials ready by coordinating requirements with graphics department; inventory stock; placing orders; verifying receipt
Creating, editing and updating in-house email banners for all outbound emails
Initiate, manage, and keep current social media sites such as Twitter and LinkedIn
Managing all stages relating to the Company’s attendance at conferences and trade shows including:
Preparatory activates (i.e. display set-up, reservations, etc.)
Organizing and hosting social events o Break down activities

Prepare and produce publicity brochures, handouts direct mail leaflets, promotional videos, photographs, etc.
Maintain and manage Company’s website
Managing the telephone on hold advertising message
Benchmarking effective marketing strategies from competitors
Search engine optimization (SEO),
Strong online presence through a wide rage of digital marketing channels
Proficient in analytics tools such as Google, online advertisement and other attribution solutions
Preparing marketing budgets




REQUIREMENTS

BA/BS degree or equivalent work experience
Minimum 2 years of marketing and content creation experience
Excellent communicator and creative thinker, with ability to inform all decisions
Excellent Project Management skills
Proficient in adobe Creative Suite, demand generation, inbound marketing and blogging

  • Apply with Adecco

Reference number US_EN_2_028296_137373