Marketing Support - Media Spec-Sr

  • Location
    Minneapolis, Minnesota
  • Job type
    Contract/Temporary
  • Category
    Office, Clerical & Administrative - Administrative Assistant

Adecco is assisting a local client and recruiting for an Marketing Support – Media Specialist Sr. in Minneapolis, MN

Position: Marketing Support – Media Specialist Sr.
Job Location: Minneapolis, MN
Job Duration: 6 Month Contract
Shift: 8:00AM to 5:00PM
Pay: 18.00 per hour

To Chat with the recruiter NOW : https://flashrecruit.com/user/ArielleThurston

To Apply: email your resume directly to the recruiter: (Arielle.Thurston@adeccona.com)

SUMMARY OF DAY TO DAY RESPONSIBILITIES:

The Senior Media Analyst Contractor is responsible for planning and scheduling brand marketing to ensure digital media plans are built from strategic insights and set to deliver optimal results based on the campaign objectives. Candidates are extremely knowledgeable in the digital space and keeps senior management aware of current trends, techniques, and technologies. In addition, this assignment will be responsible for, but not limited to, media campaign insights, ad inventory and revenue forecasting, and yield management.

The team creates digital media plans and proposals for clients, drives operational efficiencies, increases campaign performance and yield across a network of display, exchange, mobile, social, email, and search solutions. Additionally, the team delivers campaign results and actionable insights to clients. This assignment requires a detail-oriented, analytical focus with extensive knowledge of digital advertising, using ad technology, and a proven track record in operational excellence.


ASSIGNMENT DUTIES AND RESPONSIBILITIES:
• Provide recommendations on tactics, placements, targeting, audience segmentation, and messaging to meet specific campaign objectives
• Present digital media plans and strategies to internal and external teams
• Collaborate with cross-functional project teams to motivate, create, and implement short and long-term marketing strategies
• Work closely with Ad Operations on day-to-day operational processes including campaign set-up, receipt of creative and tagging requirements and tags, trafficking, optimization, troubleshooting, and QA.
• Work closely with Ad Operations to determine root causes for vendor success or failure, and drive requirements for product or process enhancement and development as needed
• Manage customer activity with CRM tools for maximum efficiency and visibility, with carefully executed follow-up to closure on open issues
• Monitor and analyze internet ad traffic patterns and share out best practices
• Work with internal teams to schedule and maintain relevant and timely marketing messages
• Primary point of contact for planning questions for the ad server
• Review reporting and deliver insights & recommendations to tell a story rooted in data
• Share and present campaign, flight, and annual program recaps to internal & external teams
• Stay up to date with competitive landscape, industry (particularly the retail vertical), and digital advertising space and trends
• Prepare, forecast, and confirm media availability and make media inventory reservations
• Provide high level of customer service to clients with effective communication, timely responses to requests, and proactive resolution of potential issues

Requirements
• Four year college degree in Business or Marketing
• 5+ years of experience in digital media planning and execution using various advertising technologies including, but not limited to, Ad Serving, Media Planning, Media Buying, Yield Management, and other relevant digital media tools
• Excellent communication and relationship building skills
• Ability and passion to drive results and thrives in an ambiguous environment
• Strong analytical and critical thinking skills
• Superior time management and multitasking to handle multiple concurrent projects and campaigns
• Competency of industry systems & tools such as Doubleclick, Adwords, Social Platforms, Integral Ad Science, MOAT, Google Analytics, ComScore, eMarketer, Nielsen, IAB, and more
• Experience with online ad serving concepts (CPM/CPA/ROI/ROAS/RTB), video, mobile, social, display, RTB, programmatic buying
• Understand concepts of programmatic planning, execution, and ecosystem across channels
• Highly proficient in Microsoft Office including Excel, PowerPoint, and Word, as well as other equivalent programs


HOW TO APPLY:

To Chat with the recruiter NOW : https://flashrecruit.com/user/ArielleThurston

Please click on the “Apply Now” button to fill out your application. If you have any questions, you can contact Arielle Thurston by email at Arielle.Thurston@adeccona.com.


Important information: This position is being recruited for by Adecco’s National Recruitment Center, not your local Adecco Branch Office. To be considered for this position, you must use the “apply now” button to submit your resume. If you have questions about the position, you may contact the recruiter recruiting for this position listed above. For other opportunities available at Adecco go to www.adeccousa.com.
The Adecco Group is a global leader in HR services. Our group connects over 700,000 associates with our business clients each day through our 6,600 offices in over 70 countries and territories around the world. We offer employment opportunities at any stage in your professional career. Contact us today to discuss available contract and direct hire positions. Adecco Group offers benefits including Holiday, 401(k), Insurance Benefit Plans and Service/Anniversary Bonus opportunities.

Equal Opportunity Employer Minorities/Women/Veterans/Disabled








  • Apply with Adecco

Reference number US_EN_2_022862_400913