Online Marketing Specialist

  • Location
    Atlanta, Georgia
  • Job type
    Direct Hire
  • Category
    Creative & Marketing - Advertising

Adecco Direct Placement is currently recruiting qualified candidates for a Direct Hire Online Marketing Specialist Job in Atlanta, GA for our client, a fortune 500 global company in manufacturing.

Essential Duties & Responsibilities:

Manage Creation / Development of product website
Manage company website pertaining but not limited to: content update, error analysis, function testing
Develop, maintain, and report monthly marketing reports for online presence
Participate in the strategy, development, execution and optimization of display, social media and advertising, while
adhering to brand standards
Develop, manage and optimize content
Manage daily activities related to web, social media, microsites and digital marketing campaigns
Analyze customer behavior to improve digital marketing programs
Conduct landing page and e-mail campaign tests
Manage e-mail marketing programs, lists, imports and permissions
Integrate online activities with offline marketing communication plans to ensure consistency
Manage agency and vendor relationships to ensure quality and consistency of outsourced work
Perform other tasks as assigned

Qualifications: Listed below are the minimum and/or desired qualifications of the position including education, work experience
and knowledge & skills that are required to perform satisfactorily in the position:

Education and Work Experience:

Bachelor’s degree in marketing, communications, journalism or related field
2-3 years’ experience in relevant Marketing role with digital marketing experience

Knowledge and Skills:

Excellent project management skills with the ability to multitask, prioritize, focus and influence
Strong digital copywriting, content marketing and verbal communication skills
Ability to translate customer insights into successful digital marketing programs
Experience managing successful social media campaigns
Positive attitude and good judgment
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.)
and market research methods

Demonstrable experience in marketing data analytics and tools
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web
analytics, Google Adwords etc.)
Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
Well-organized and detail oriented
Commercial awareness partnered with a creative mind

If you meet the above qualifications and would like to apply for this position, please submit your resume at HOLLY.DIAMOND@ADECCONA.COM or click APPLY NOW and upload your most current resume. Thank you in advance for applying, however, only qualified candidates will be contacted.

The Adecco Group is a Fortune Global 500 company and the global leader in Human Resource Solutions. Our group connects over 700,000 associates with our business clients each day through our 6,600 offices in over 70 countries and territories around the world. We offer employment opportunities at any stage in your Professional Career. For great opportunities near you, go to today!

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Reference number US_EN_2_027647_136827