Product Marketing Manager

Adecco Creative and Marketing is currently assisting a large manufacturer of measurement and diagnostic equipment company located in Everett, WA in their search for an experienced Product Marketing Manager.

This is a long term/ indefinite job opportunity, M-F onsite, approx. 40 hours per week, paying up to $65ph for the right level of experience. 

 

If you meet the requirements, please apply today!

 

 

Responsibilities include but are not limited to:

·        Market Definition & Competitive Analysis

o   Understand market dynamics to better serve existing customer segments or expand into allied industries.

o   Provide insight on competitors and key partners to enhance the effectiveness of go-to-market strategies.

o   Interact regularly with customers and prospects to inform sales, marketing, and product tactics.

o   Ensure product capabilities are appropriately matched to market demands.

o   Provide quantitative data on market potential to inform build, buy, partner decisions.

o   Lead SKU planning exercises to ensure pricing is in line with customer value.

·        Lead Customer, Marketing, Product and Sales Alignment

o   Lead the strategic plan creation, improvement and implementation to deliver growth, profitability and balancing share gains and defense strategies for the eMaint CMMS products.

o   Collaborates with other marketing and executive staff in the development of a marketing plan, sales plan and account management process to identify markets, counter competitive threats, and execute on policy deployment objectives.

o   Works with corporate strategic development, M&A, and engineering (research & development) to ensure the unit achieves market-positioning as planned. Looks for opportunities to anticipate and respond to market and customer needs optimize product line(s) across all possible markets as well as all opportunities to expand into new categories and regions.

·        Champion Product Differentiation & Go-To-Market Strategy

o   Work with stakeholders to ensure product pricing corresponds with customer value.

o   Develop strategies in concert with Sales and Field Marketing leaders to drive market share growth.

 

 

 

Qualifications:

 

·        Bachelor’s degree in Business, Marketing, Technical/Engineering; MBA preferred

·        Minimum 6 years of progressive leadership experience in a technical environment

·        Experience in B2B SaaS sales or marketing.

·        Qualitative and quantitative market research skills.

·        Ability to work collaboratively across organizational boundaries.

·        Coordinate across teams and resources and resolve any inability to meet project deadlines.

·        Comfortable presenting to a wide range of audiences including executives, customers, and partners

·        Demonstrated team management experience, with proven ability to influence without direct authority

·        Ability to build strong high-level executive and peer relationships

·        Strong business acumen and technical knowledge

·        Driver of operational excellence and continuous improvement to differentiate and excel in growth.

·        Demonstrated ability to successfully balance the achievement of short-term objectives (quarterly orders/sales objectives, expense management, etc.) with longer-term strategic and policy deployment goals

·        Experience working within B2B and / or B2C environments with exposure to large-scale projects and cross-functional involvement in a variety of areas.

·        Ability to travel nationally and internationally 25% of time

 

  • Apply with Adecco

Reference number US_EN_99_173860_469067